The Mission of the AEUC is to bundle the trade knowledge of the Universities along the historical Silk Road and to connect Marketing Theory with Applied Sciences in a Regional Revitalization Context. The Cities along the Silk Road are cultural hubs, which can contribute in the Eurasian Dialogue not only between Europe and Asia but even on a global level.

Designed by Alina Pukhovskaya and Valto Vaaraniemi 2005-2018 European Retail Academy
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